How is the GDPR consent requirement interpreted or used as guidance in European countries?
An overview of the situation in Germany, France and the United Kingdom
The GDPR forms the data protection framework in the EU and even beyond the EU borders it is often used as a recognised data protection standard, but
- how do different Member States implement the GDPR consent at national level?
- Where are the similarities and where are the differences?
For companies and their marketing departments, it is often not easy to maintain a precise overview of the applicable data protection regulations in different countries.
We also highlight current developments in the use of the IAB EU TCF and legal implementation.
In our webinar with Prof. Dr. Christoph Bauer we take a look at the different interpretations of the GDPR as well as the data protection regulations in Germany, France and the UK.
Our speakers are:
Prof. Dr. Christoph Bauer, Founder and CEO @ePrivacy
Christoph Bauer has worked for over 20 years in the media industry as CFO and COO in well-known companies such as Bertelsmann and AOL. Under his leadership, Wunderloop has received the ULD and EuroPriSe seals for exemplary compliance with German and European data protection. Christoph Bauer is active for associations in working groups and in the field of data protection and advises leading online marketing companies on data protection issues and the design of business models. Christoph Bauer has been accredited as an expert by the Landesdatenschutzzentrum Kiel (ULD) for data protection seals (BDSG a.F.) and teaches as a professor at the HSBA (Hamburg School of Business Administration) in the areas of finance and media business and entrepreneurship.
David Cordes, Team Lead DACH @Commanders Act
David Cordes is Team Lead DACH at Commanders Act. Since the beginning of his career, he has worked in the area of conflict between controlling, marketing and technology – the ideal prerequisite for his position in digital marketing. Previously, Cordes worked as Product Manager for Customer Profiling and Identity Management at Otto and as Digital Analyst at Axel Springer. He studied mathematics and economics at the University of Hamburg and the Universidad Complutense de Madrid in Spain.
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